Logo and Corporate Identity

Having a professional logo design and branding guideline are the key to projecting a powerful image to your target market.

With every corporate identity project we strive to exert the best of our creativity and innovative approaches, backed up by research and understanding of your target market, to forge an effective and lasting branding image.

How you can benefit from our logo design service

Our goal is to create the design that professionally represent your business, promote your point-of-difference, builds trust, and visually communicate these core values to your target market, your stakeholders, and challenge your competitors. Visually, it must also be unique and creative.

Your logo is the visual representation of your organization as a whole. It is ubiquitous within all of your marketing and advertising material and within your working environment. With this in mind, we make extra effort to research, conceptualize, develop and refine your logo and branding design.

Our design methodology, in a nut shell, is summarized as follows:

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Scope and Research

For every design project our first step is always to understand your business – how you would like to present yourself, where do you currently stand in the market, what are your goals, who are your customers and competitors and so forth. From these valuable information we refine the brief, proceed to research what appeals to your target market, and explore which contemporary style and creative influence to best portray you brand.

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Conceptualization

We put our documented research and theories into practice during the conceptualizing step. This is where we experiment and draft the ideas, such as testing typography, colors, illustrations etc, which then establishes the key visual development paths. This is also the most creative part of the process.

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Development

The development phase begins the actual creation of solidified logo design. The best concepts and drafts are collected, and then assembled to create various logo designs that are very close to completion. The branding guideline is also finalized in this step.

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Refine/Completion

The final design developments are selected and refined to crisp and finished logos. We then arrange a time meet with you to discuss the design rationale. Once the final logo is signed off, we proceed to package and format the logo for you ready for application.

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Create Your New Brand Today

You may have a new business or releasing a new brand that needs a matching logo design, or you may be looking to re-brand your appearance. Get in touch with us and promote your business with a refreshing and remarkable brand design.

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